Storytelling as Trojan Horse – is it too Strong a Metaphor? I thought it was a wonderful image: storytelling is like a “gift” and it’s a way to connect with your customers but Karl Pearson Carter of ciceron.com argues it’s a brutal attempt to describe content in the end, because the Trojan Horse was actually a [...]
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Newbies can’t be Effective Leaders . . .HogWash!
EFFECTIVE COMMUNICATION
Effective Leaders gotta refrain from the “Do as I do and you’ll get what I got” mantra! Gone are the days of ignoring a newbie’s asset-base and skill-sets. We can no longer recruit as if we were screening, selecting, and on-boarding prospects for a J.O.B. There is the perception that “we” are the company. In [...]
Does a Successful Leader Dance or SEO?
EFFECTIVE COMMUNICATION
Hummm . . .time for a Dance or Just an SEO? Do you SEO at the determent of the conversation! Are you caught up in the technology, the tools, tips and techniques of things like search engine optimization and but don’t have the tools of effective conversation? We are in the midst of a cultural [...]
Thought Leader Amish Shah on The Next Wave
MARKETING
LISTEN to Amish Shah, the Thought Leader What’s your reaction when someone like Amish Shah delivers a prophecy? I guess our first instinct is to determine if the guy has any street creds. In other words, what level of success have they achieved? Well, Amish is one of the industry’s most successful Internet Marketers. [...]
Death of the Elevator Pitch
MARKETING
The elevator pitch, advised salesman extraordinaire Dale Carnegie should always be at the ready. The idea being that if you found yourself in the elevator with the big boss, you needed to be able to explain who you were and what you did between the time the doors closed shut and dinged back open for [...]
2013 Trends Spotter Action Plan
MLM
What’s your success goal for 2013? The 2013 Trends Spotter Action Plan is about making your own success. No matter what business you’re in, no matter how long you’ve been in the business, network marketing is about marketing, not selling. It’s not called Network Selling. 2013 Trends that Impact Network Marketing We researched sources like [...]
Pissed off for Greatness! Discover your Passion & Purpose
MLM
Are you pissed off for greatness? What are you passionate about? Really, really passionate about? Do you feel passionate about what you do in your business or your job? Does your personal laundry list of accomplishments highlight your passion or are you just rubbing shoulders to win friends and influence people? You know we spend [...]
Magic Bullet Business
MLM
Is your business a magic bullet business? The magic of a magic bullet business is simple – it’s all about satisfying a customer who wants to buy and offer them the best solution to their problem. A magic bullet business opportunity isn’t some “stuff” thrown at a prospect in the hope that something will stick [...]
Laws of Attraction and The Science of Getting Rich
MLM
The Laws of Attraction are frankly about mindset. Wallace Wattle advocates in his book, The Science of Getting Rich, that truly believing in your goals or wants and thinking in a Certain Way will make your dreams come true, conversely, thinking negative thoughts will manifest negative results. What makes Wallace Wattle’s 100-year-old book worth reading [...]
Be a Star Communicator
EFFECTIVE COMMUNICATION
If you can become a Star Communicator you will hold the key to personal and financial success. What is a Star Communicator? THINK about the last few weeks . . . Did you have any ‘HIGHStakes‘ conversations with your partner, your kids, your co-workers, your boss or your customers? Did any of those conversations seem [...]